In an increasingly digital world, automation matters more than ever. It’s not enough to simply be able to engage with digital trends; businesses need to use technology and software solutions to drive results, understand their customers, and provide a superior experience to customers and employees alike.
Digital marketing automation is one thing that businesses can invest in that has a significant impact across multiple business units and departments.
Digital marketing automation is a combination of automation software and marketing process to help streamline marketing efforts. According to the Digital Marketing Institute, the benefits can be significant for businesses. “Marketing automation promises big things; more leads, conversions and sales, all with less work. Businesses that use automation have seen increased leads and sales, driving a 14% in sales productivity and a 12% reduction in marketing overheads.”
What else can your business except for implementing digital marketing automation?
Overall, digital marketing automation can be a huge driver of engagement for businesses and allows for better time management and results-oriented, strategic thinking. If you’re looking for a way to improve your marketing strategy and increase your reach and relevant engagement, digital marketing automation is a way to solve many marketing problems and enable better business results.
Marianne Chrisos | Born in Salem, Massachusetts, growing up outside of Chicago, Illinois, and currently living near Dallas, Texas, Marianne is a content writer at a company near Dallas and contributing writer around the internet. She earned her master’s degree in Writing and Publishing from DePaul University in Chicago and has worked in publishing, advertising, digital marketing, and content strategy.
Marianne Chrisos |Born in Salem, Massachusetts, growing up outside of Chicago, Illinois, and currently living near Dallas, Texas, Marianne is a content writer at a company near Dallas and contributing writer around the internet. She earned her master’s degree in Writing and Publishing from DePaul University in Chicago and has worked in publishing, advertising, digital marketing, and content strategy.
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8 Reasons for Using Digital Marketing Automation – TechFunnel
