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To help retail and e-commerce brand leaders identify which consumer shopping behaviors are taking hold and which are not, Morning Consult is tracking shifting consumer e-commerce and retail industry trends through a monthly survey of U.S. adults. Preference for in-store shopping hit a series high in early 2024, and had…
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Global B2B e-marketplace sales could hit $3.6 trillion in five years – Digital Commerce 360
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Gen Z's shopping decisions are heavily driven by TikTok and influencers, report finds – CNBC
Gen Z’s shopping decisions are heavily driven by TikTok and influencers, report finds CNBCsource