WooCommerce Vs. Magento (2024 Comparison) – Forbes

Updated: Dec 26, 2023, 4:39pm
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To sell products online, you need a reliable e-commerce platform that fits your business’ needs. Today, we’re going over the capabilities and restrictions of WooCommerce vs Magento (now known as Adobe Commerce). We’ll cover how these two solutions stack up in terms of pricing, features, ratings, reputation and more, so you can select the best option for your business.
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WooCommerce and Magento are both associated with big companies used by millions of customers for their online work: Adobe and WordPress. Both platforms provide free versions with large communities for their users to speak about issues and questions and talk about how to fix them.
Free

Unlimited

Versatility

Free

Unlimited

Versatility

WooCommerce is a majorly popular plug-in because WordPress has such a large online presence and it integrates seamlessly. However, WooCommerce is not just about availability as it also has a good basic structure for getting your e-commerce business started.
WooCommerce as a plug-in is relatively simple, and you can easily customize it as you want with WordPress’s massive library of extensions and add-ons. It is hosted on your existing site so customers can switch from informational pages to e-commerce pages smoothly.
Free

Unlimited

Scalability

Free

Unlimited

Scalability

Magento is ideal for large businesses that have a ton of products to sell. In addition to giving you the ability to sell as many products as you want, the inventory management capabilities are very strong.
Magento, now known as Adobe Commerce, works best for people who have web development experience. You can easily customize it for your business, so it’s a decent option for businesses that have a very certain brand identity and want to have a dynamic e-commerce store with a modified experience.
The major difference between WooCommerce and Magento is the planned scale of your e-commerce operations. WooCommerce is great in terms of simplicity and availability: it works with WordPress so it is already great for a ton of websites on the Internet. Magento is more powerful in terms of e-commerce-specific operations, so if you’re building a larger e-commerce business, Magento might be a more successful but more expensive option.
When you’re looking into an e-commerce platform, making sure you have support and information is tantamount.
WooCommerce is at a drawback as it doesn’t have committed live chat or customer support. It does have WooCommerce Documentation, but you need to interpret this advice for your store. If you’re already familiar with WordPress, it can be super easy. However, you should know of this learning curve for employees too.
Magento’s Community plan is also open source like WooCommerce and has advice and questions on the community forum. For the paid premium plans, Magento provides client support over phone and email.
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INR 149 onwards
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HostGator
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INR 219 ($2.64) per month
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WooCommerce and Magento, now known as Adobe Commerce, serve different customers. You should use WooCommerce if you want to start selling e-commerce in addition to your business operations and need a simple place to host products and checkout. For Magento, you might be building a larger business with a ton of products, and Adobe is the better option for hosting a larger e-commerce operation.
The easiest way to build an online store is to use an all-in-one website builder, such as Squarespace, Square or Shopify. These platforms require zero code, making it easy for web design beginners to create their own professional website. Learn more about the best free e-commerce website builders.
Although it depends on your store’s volume and how many services it needs, your store can start at around $2,000 per month. Monthly cost breakdowns should be assessed once you have your annual plan in place.
Both are leading ways to build e-commerce websites, however, they’re not without their differences. While Shopify is more expensive at $29.95 per month, it’s much easier to build a website. WooCommerce is free, but it requires a steep learning curve as it’s a WordPress plugin. Check out the complete breakdown of WooCommerce vs Shopify.
Most e-commerce platforms have some sort of functionality that lends itself well to business-to-business (B2B) selling. However, larger companies may want to look into enterprise-level platforms if they sell to other businesses in large monthly volumes.
Kelly is an SMB Editor specializing in starting and marketing new ventures. Before joining the team, she was a Content Producer at Fit Small Business where she served as an editor and strategist covering small business marketing content. She is a former Google Tech Entrepreneur and she holds an MSc in International Marketing from Edinburgh Napier University. Additionally, she manages a column at Inc. Magazine.
Rob is an SMB writer and editor based in New Jersey. Before joining Forbes Advisor, he was a content producer at Fit Small Business. In that role, he was responsible for writing, editing, and strategizing content geared toward small business owners. Before that, he worked at PCMag as a business analyst.

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