Tencent challenges e-commerce rivals with new gift-giving feature on WeChat – Yahoo Finance

Getty Images/iStockphotoThe constantly evolving marketing landscape requires successful marketers to keep abreast of emerging trends. Understanding and adapting to these trends — driven by the often-clashing forces of technological advancements, consumer behaviors, market dynamics and global events — is essential for marketers to maintain a competitive edge in today’s fast-paced,…