E-Commerce Fashion Accessories Market to Reach USD 694.76 openPR
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IBM To Buy Silverpop, Email And Marketing Automation Firm – AdExchanger
By Kelly LiyakasaIBM will acquire email and marketing automation vendor Silverpop, the companies said Thursday. Terms of the deal weren’t disclosed, but a story last month in the Atlanta Business Chronicle reported the value of a rumored acquisition at $270 million.IBM, like Adobe and Oracle, has remained steady on the…